Feira de Santana (BA) — KineoPass announces the launch of KineoPass, an amateur sports race registration platform that unites, in a single product, three things that today live apart: payment with financial security, athlete performance history and a gamified loyalty club.
The central differentiator is protected purchase end to end: the registration amount stays protected until the race happens, being passed to the organizer after the event. The model gives more security to the athlete — who isn't left at a loss if the race is canceled — and more credibility to the organizer.
The athlete passport
Each race completed on KineoPass automatically enters the Athlete Passport: time, ranking, distance and medal are gathered in a living history. The proposal solves a recurring pain of amateur sport — results scattered across PDFs lost on different timing sites.
It's not about the podium. It's about being here. We want every finish line to be kept.
KineoPass Club
The loyalty program follows the athlete across three levels — Bronze, Silver and Gold. The more races completed, the more real benefits are unlocked: exclusive presale, convenience-fee discount and sponsor experiences.
KineoPass goes live initially for the Bahia region, with expansion planned for all of Brazil in the next phases.
About KineoPass
KineoPass is a sports technology company based in Feira de Santana (BA). The name comes from the Greek kínēsis, movement. Its mission is to turn amateur sports registration into a continuous relationship between athletes and organizers.